It’s happened before. But this time it seems it is for real.
Imagine the surprise and sadness longtime customers recently experienced as they approached the front door, and were “greeted” by this notice: “It is with heavy hearts that we are permanently closing our doors. It has been an honor to have been a part of your families since 1922. Thanks for you dedication and support.”
El Charro, one of Mesa’s most beloved Mexican restaurants, has shut down for good.
Because it has been at the same location for 66 years, most have forgotten or don’t know much of the history of this long-running, iconic restaurant that is believed to be Mesa’s oldest family-owned eatery. It all began when Florentino Munoz (1894-1969) and his wife Rumalda arrived in Mesa.
In 1922, Florentino and Rumalda opened the El Charro Café (Spanish for “the cowboy”) restaurant just of south of Main Street on Macdonald. Some believe that it marked the introduction of authentic Mexican food to the small community of Mesa – population just over 3,000.
Over the years the small family restaurant grew and thrived. About 1943, the Munoz’s relocated their now popular El Charro Café to a larger space at 416 W. Main St., where they remained until 1958.
After more than three decades had elapsed, it was time for El Charro Café to graduate to a full-service restaurant.
In 1957, construction began on a grand up-scale home to a new El Charro at 105 N. Country Club, just a block north of Main Street, on the land that Florentino and Rumalda lived and raised their family.
Of the many structures he erected in Mesa and around the Valley, constructor Dan Blackburn would later say he was, “proudest of building El Charro restaurant in Mesa.”
The distinct bright pink exterior, bright neon, and interior were designed by Lynn Alma Valentine, a popular Mesa, designer and decorator who is also credited with creating the interior for The Ponderosa House erected by Lorne Greene in 1963.
With Florentino in 60’s, the elderly Munoz turned over the big project to his son, Freddie. When it opened in 1958, El Charro had transitioned from Café to “El Charro Restaurant and Cocktail Lounge.”
By 2011, Freddie had led the family enterprise for 54 years, the restaurant remained unchanged all that time.
But Freddie was into his 80’s when former Tribune reporter Garin Groff interviewed him. He wrote that Freddie “wants to retire and hopes someone will step forward to buy the popular Mexican food restaurant.”
When Freddie passed away in 2012, the restaurant hadn’t found a buyer. Rather than close up, daughters Janet Hogle Harold and her sister Eva Munoz Orta, reluctantly stepped up to keep the restaurant going.
By 2017, the restaurant had aged. It needed repairs and updating. So, in that year the traditional sign went up saying El Charro would be closed for two months as it had for decades to give employees an extended vacation.
But it remained closed for the next four years while renovations took place. El Charro quietly reopened on Labor Day 2021 while the nation was still recovering from COVID-19.
Initially, it was only open for take-out, but later welcomed diners. Times have changed from only one or two restaurants in 1922. Today, there are over 1,000 Mexican eateries in the Valley, ranging from fast food to fine dining.
For a family that had dedicated much of their lives to serving diners of Mesa, it was time to pass the, and the tortilla press.
Hence, the sign announcing the permanent closing.
So, El Charro, for the millions of meals, you served to appreciative customers, we say, Adios, nuestro amigo.