A Planet Fitness gym has started development in the CooperTowne Center in Somerdale New Jersey, moving into a space situated between Dollar Tree and the Cinemark movie theater.
This marks the return of a gym to the CooperTowne Center which previously saw the closing of Esporta. The Esporta space is currently being redeveloped as a Nova Adventure Park which 42Freeway just wrote an update on last week.
At 2,600 locations, Planet Fitness is one of the largest fitness club franchises. They market themselves as a friendly “judgment free zone” targeting beginner and casual gym users.
Their business model features spacious gems with best in class equipment at an affordable price point.
The upcoming Somerdale location places them on the busy White Horse Pike at Evesham Road, which not only provides easy access for residents on the Pike, but it’s also just minutes away from Barrington, Voorhees, Cherry Hill East and more.
Honestly, these older Camden County communities are densely packed with suburban homes providing a good location for any business to make a home there.
News of the new Planet Fitness comes first from the Shopping Center owner’s online leasing page, where they clearly note that Planet Fitness is a tenant in the CooperTowne Center… marked on the site plan in the unit next to Dollar Tree.
Additionally, a 42Freeway follower who works within the shopping center was made aware of the new development by shopping center management.
While I have not had a chance to stop over in the last week, I’m being told very recently the construction team showed up to start the demo work ahead of the build out of the new gym.
This is another impressive signing for the CooperTowne Center which only has two smaller spaces left to rent.
CooperTowne Center has recently added the Jalsa Indian kitchen restaurant, a ModWash car wash is being developed on the White Horse Pike front facing portion of the property, and as mentioned Nova Adventure Park is Also under development in the former Esporta unit.
For the new Planet Fitness, while the exact square footage is not listed in the online shopping center documentation, 42Freeway has calculated the size of Planet Fitness at about 15,000 square feet.
Planet Fitness has a big presence in New Jersey with over 85 locations in the state according to their website.
And even with multiple locations in the Camden County area, the Somerdale location still looks like a good strategic move for Planet Fitness as when looking at a map of the fitness center’s locations, the Somerdale area and surrounding communities appear as a big “hole” with other locations surrounding… a hole that the new Somerdale Planet Fitness will fill.
With construction just starting in the last week you don’t have an expected opening date yet.
Links and Location
Planet Fitness Somerdale – Coming Soon711 Evesham Ave ESomerdale, NJ 08083