NORTH OLMSTED, Ohio -- For the last two decades, the buzzword of economic development has been “mixed-use.”
Whether it’s revitalizing existing structures or building anew, the marriage of residential and commercial uses has developers and municipalities champing equally at the bit for new opportunities.
In Northeast Ohio, such high-profile mixed-use projects include Pinecrest to the east and Crocker Park to the west.
Next up could be Great Northern Mall.
North Olmsted recently announced a potential mixed-use overlay for the busy retail area as part of the city’s 2025 comprehensive master plan.
Mayor Nicole Dailey Jones said the concept has been on her radar for a while.
“You can’t help but notice changes going on around you with other spaces like Great Northern Mall and not know that something is coming down the pike,” she said.
“You’re going to have to adapt and evolve with things changing.”
The plan dovetails nicely with the city having recently completed a Lorain Road Study and just starting its master plan process.
The latter includes plenty of residential engagement, with the mayor noting that the future of Great Northern Mall is a subject of curiosity.
“The mall is definitely tied to the identity of the city,” she said.
“When people think of North Olmsted, Great Northern Mall is one of the top things that immediately comes into their mind.”
A 1.2-million-square-foot shopping center built in 1976 and redeveloped in 2011, Great Northern Mall features a mix of 120 national and local brands.
However, in 2020, original anchor tenant Sears closed its store. The 172,000-square-foot space has been vacant ever since.
The current plan includes the city -- in concert with City Council and members of the North Olmsted Planning and Design Commission -- creating a zoning overlay district in partnership with City Architecture.
“Right now, Great Northern Mall is a single-use zoning district, meaning you can build a department store, retail center, some kind of offices, but it’s very much single-use,” North Olmsted Director of Economic and Community Development Max Upton said.
“The overlay district we’re endeavoring to create is all about adding flexibility for development, redevelopment and everything in between.”
Upton characterized the mixed-use plan as a proactive move.
“There’s no one knocking on my door, but I’m hoping that will change sometime soon,” he said. “When people, local or national, are looking at a project and vetting potential sites, one of the first things they look to see is (whether) the zoning (is) in place to do the types of things they want to do.
“And if not, then they move on to the next one, because there are hundreds of properties similar to this across the nation.
“So putting this mixed-use overlay on is telling the market, yes, you can do the B-3 (general business district) retail here if you so choose, but if you want to do something compelling, there’s a lot more flexibility. You’ll be able to ... do something interesting.”
Owners of Great Northern Mall declined comment to cleveland.com for this story.
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