A Norwalk medical center's inventive Halloween display features skeletons receiving chiropractic care and greeting visitors. Take a look!
NORWALK, CT — This Halloween, drivers in Norwalk may notice something spooky as they drive along East Avenue: a group of skeletons...receiving chiropractic care?
Never fear though, this surprising sight is just part of an elaborate Halloween display that has become an annual tradition at iMed Centers in Norwalk.
Visitors to the office at 147 East Avenue this October will encounter a number of plastic skeletons in creative poses, including some who appear to be receiving treatment from the facility, as well as a few large-scale skeletons greeting customers at the front and back entrances to the building.
There are even some skeletons hiding out behind the fence and in the doorway to the office.
According to Chiropractic Director Diego Murcia, the idea for the eye-catching seasonal display started about five years ago when he decided to bring a little extra Halloween spirit to the office and the Norwalk community.
Growing up in Stamford, Murcia remembered a house in his neighborhood that went all out with decorations every year and became something everyone looked forward.
Murcia decided he wanted to recreate that same sense of excitement and tradition in Norwalk, but with a fun iMed twist.
"We've received such great feedback from both our patients and Norwalk residents," Murcia said to Patch. "The community's response during the very first year was so positive that it inspired us to make this an annual tradition. People stop by to take pictures, and patients often tell us it brightens their day when they visit the office."
According to Murcia, the iMed Centers team was actually hesitant to set up the display at first.
"As a healthcare office, we always want to maintain a professional image," Murcia said, "but once we saw how much joy the decorations brought to our patients and the community, we knew we had to keep going."
The display has also become a fun and creative way for iMed Centers to celebrate the season while showing that healthcare can have a lighter, more approachable side too, according to Murcia.
"We love that it brings people together, sparks conversations and adds a little extra excitement to East Avenue every fall," Murcia said.
iMed Centers, which also has an office on Summer Street in Stamford, offers a number of services for customers, including chiropractic care, massage therapy, physical therapy, whole body cryotherapy, dry needling and IAST.
According to Murcia, this year's Halloween display was themed around bringing the Norwalk office's treatment rooms outdoors.
"We created a fun twist on what we do every day at iMed Centers," Murcia said, "by setting up an outdoor chiropractic treatment display, a therapeutic exercise area and even a massage therapy scene, all Halloween-style of course."
The iMed team even went a step further this year with a playful setup in mid-September featuring skeletons dressed as construction workers "building" the Halloween display.
The space was then transformed into the current outdoor treatment rooms theme on Oct. 1.
The display is typically set up through the first week of November so everyone has a chance to enjoy it a little past Halloween, according to Murica.
"After that, we start planning our next seasonal setup," Murica said, "sometimes for Thanksgiving, but usually we go all out for Christmas."
The iMed Centers team also makes a point to try to add something new or unexpected to the display each year, and a few of their skeleton staff members may even make a surprise return for future holidays or next Halloween, according to Murica.
Overall, the amusing display has become a hit with both patients and the surrounding community, so much so that the Norwalk office has even received Christmas cards from neighbors thanking them for it and sharing how much their kids loved the decorations.
"At iMed Centers, we're all about helping people feel better," Murica said, "and if our Halloween display brings a smile or a little laughter to someone's day, that's just another form of wellness in our book. It's our small way of giving back to the community that supports us year-round."