What is the best internet provider in Santa Barbara?
CNET’s top recommendation for the best internet provider in Santa Barbara is Frontier Fiber. With fast, symmetrical fiber speeds and affordable deals, Frontier Fiber stands out as the best overall choice for many households in the area.
For those in areas where Frontier Fiber isn’t available, Cox or T-Mobile Home Internet are excellent alternatives. Both offer reliable service, and availability depends on your specific location.
If you’re focused on cost or speed, Frontier also excels in both categories. Its 200Mbps fiber plan is the cheapest internet option in Santa Barbara at just $30 a month, while its 5,000Mbps plan provides the fastest speeds available for $130 a month, offering exceptional value for high-speed internet needs.
Best internet in Santa Barbara, California
Source: CNET analysis of provider data.
Other available internet providers in Santa Barbara
Cheap internet options in Santa Barbara
Competition between Cox and Frontier is good news for Santa Barbara residents. Keep an eye on Frontier for fiber bargains. Frontier’s standard pricing for the 200Mbps plan is $30 per month, which handily beats the competition. If Cox is your best bet, then start with the $30-per-month 100Mbps plan. That’s not a great deal, but it’s the most affordable wired internet option for the homes in Santa Barbara that aren’t hooked up to Frontier.
Source: CNET analysis of provider data.
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How to find internet deals and promotions in Santa Barbara
The best internet deals and top promotions in Santa Barbara depend on what discounts are available during a given time. Most deals are short-lived, but we look frequently for the latest offers.
Santa Barbara internet providers, such as Frontier and Cox, may offer lower introductory pricing or streaming add-ons for a limited time. Others, including Verizon 5G Home Internet, tend to run the same standard pricing year-round.
For a more extensive list of promos, check out our guide on the best internet deals.
How fast is Santa Barbara broadband?
Fast fiber from Frontier and multi-gig cable and fiber from Cox make Santa Barbara a good place to get speedy home internet. A recent Ookla speed test report shows the city with a 256Mbps median download speed for fixed internet. That’s right in line with the California state average of 253Mbps and compares favorably with the 221Mbps Los Angeles pulls down. Frontier’s affordable 5,000Mbps fiber plan puts zippy, symmetrical speeds in reach of many homes in Santa Barbara, but most customers can get 2,000Mbps downloads through Cox even if fiber doesn’t come to your address. (Ookla is owned by the same parent company as CNET, Ziff Davis.)
Source: CNET analysis of provider data.
What’s a good internet speed?
Most internet connection plans can now handle basic productivity and communication tasks. If you're looking for an internet plan that can accommodate videoconferencing, streaming video or gaming, you'll have a better experience with a more robust connection. Here's an overview of the recommended minimum download speeds for various applications, according to the FCC. Note that these are only guidelines and that internet speed, service and performance vary by connection type, provider and address.
For more information, refer to our guide on how much internet speed you really need.
How CNET chose the best internet providers in Santa Barbara
Internet service providers are numerous and regional. Unlike the latest smartphone, laptop, router or kitchen tool, it's impractical to personally test every internet service provider in a given city. What's our approach? For starters, we tap into a proprietary database of pricing, availability and speed information that draws from our own historical ISP data, partner data and mapping information from the Federal Communications Commission at FCC.gov.
We then go to the FCC’s website to check our data and ensure we consider every ISP that provides service in an area. We also input local addresses on provider websites to find specific options for residents. We look at sources, including the American Customer Satisfaction Index and J.D. Power, to evaluate how happy customers are with an ISP's service. ISP plans and prices are subject to frequent changes; all information provided is accurate as of publication.
Once we have this localized information, we ask three main questions:
While the answer to those questions is often layered and complex, the providers who come closest to “yes” on all three are the ones we recommend. When selecting the cheapest internet service, we look for the plans with the lowest monthly fee, although we also factor in things like price increases, equipment fees and contracts. Choosing the fastest internet service is relatively straightforward. We look at advertised upload and download speeds and consider real-world speed data from sources like Ookla and FCC reports.
To explore our process in more depth, visit our how we test ISPs page.
What’s the final word on internet providers in Santa Barbara?
Most Santa Barbara residents will go with Frontier or Cox for home internet. Frontier’s fiber network offers uploads that are just as fast as the downloads. It’s tough to beat Frontier on the speed/price equation. If you can’t get Frontier fiber, then consider Cox. Some small areas can get Cox’s fiber-to-the-home service, while most neighborhoods are on Cox’s cable network. The good news is 80% of Cox’s customers in Santa Barbara can access the 2,000Mbps speed tier if needed. If both Cox and Frontier service your home and you want to keep your Cox bill down, then get ready to negotiate for a better deal. If Frontier and Cox don’t work out for you, then look into the 5G home internet providers, especially if you can bundle for a discount.