The “bagel boom” continues in North Texas, with a fifth Dan’s Bagels location opening soon in North Richland Hills.
Dan and Jennifer Hilbert started selling their sourdough bagels out of their North Texas home during Covid because they missed the bagels they would get back home in Connecticut.
“People call us a New York bagel, but we’re not really a New York-style bagel — New York bagels aren’t sourdough,” Hilbert told us in previous Star-Telegram reporting.
Their social media popularity led them to open their first brick-and-mortar in Trophy Club. Dan gives credit to Dallas blogger Kristi Keith (@blondeswhoeat) who posted about Dan’s double-toasted sausage-egg-and-cheddar sandwich on a jalapeno-cheddar bagel and called it “one of the best bagels you’ll ever have in your life.”
Due to their virality, the Hilberts helped franchisers open a second store in Fort Worth, attracting the TCU student crowd. Shortly after, another franchise opened in Argyle. Then the Hilberts opened a fourth shop at the end of 2025 in Grapevine.
Here’s what to know about the newest storefront opening in North Richland Hills from franchisees Dave and Brandi McAvoy.
When will Dan’s Bagels open in North Richland Hills?
According to the Dan’s Bagels Facebook page, the new North Richland Hills location will open on Sept. 2, with a soft launch in late August. Keep your eyes peeled for soft launch announcements on Dan’s social media pages.
It will be located at 9041 Mid Cities Blvd. in North Richland Hills, across from Birdville High School.
Dan’s Bagels viral menu
Dan’s sells more than 22 bagel flavors in the form of classic bagel and cream cheese, bagel and lox and breakfast and lunch bagel sandwiches.
The bagels are softer than the traditional New York bagel, inspired by bagel shops in Connecticut. The sourdough gives a slightly sour taste, but is also better for those with gluten sensitivity.
Fan favorites include the rosemary salt bagel with house-made cream cheese, the jalapeño cheddar bagels in the form of sandwiches and the New York-imported bagel and lox.
They offer BLTs, turkey club, pastrami Ruben, chicken and tuna salad on any bagel flavor of choice. Their breakfast sandwiches are made to order with a choice of bacon, sausage or Taylor ham.
Other flavors and colors are also rotated depending on the season. For Memorial Day they offered red-white-and-blue-swirled bagels.
Other ‘bagel boom’ news in Fort Worth
Besides Dan’s Bagels’ rapid expansion, Dallas-based Shug’s bagels is also planning on opening a Fort Worth shop. Shug’s is another bagel bakery popular for their sandwiches, co-founded by former Crescent Hotel chef Preston Paine and SMU graduate Justin Shugrue.
According to previous Star-Telegram reporting, Shug’s will go into 5101 Camp Bowie Blvd. Licensing documents reveal construction will start at the end of August.
An Ohio-based bagel chain, Barry’s Bagels, opened their first Texas location at 10303 E. Bankhead Highway in Aledo. Barry’s is known for New-York inspired bagels made fresh throughout the whole day. They, too, sell popular bagel sandwiches.
Finally, a Fort Worth-founded sourdough bakery, The Sour Boule, also sells a popular sourdough bagel and bagel sandwiches. They recently expanded to a second location in Willow Park at 280 Willow Bend Drive.