Helping people love their homes again
Founded in 1998, United Home Experts of Ashland, Massachusetts, is a family-owned exterior home and building improvement company celebrating their 25th anniversary.
John Dudley, owner, and president, said it all started back in his college days at Bentley. He’d been working for a student painting franchise during the summers and decided to branch out on his own when that went out of business. Together with John’s father, a former engineer, the journey began.
John’s father took on the sales role, and Dudley combined his general construction and painting knowledge to form United Home Experts. Over the years, more family has joined the fold, including John’s brother Michael, sister Molly, and wife Lorri. Today, their niche is long-term, low-maintenance roofing, siding, windows, doors, and painting solutions.
“Our passion is creating a company people love to work for, and customers are proud to refer,” Dudley said. “And our number one goal and company slogan is to help you love your home again.”
Dudley explained that he has always been one to learn from others, and over the past 25 years, the growth that United Home Experts has experienced is attributed to learning and looking. The learning aspect comes from his continuous involvement with trade associations, forums, industry experts, books, and anything else he could access. The customer is the other guiding force. United Home Experts is always looking to the customer. What do they want? What are they asking for? What colors, styles, trends, etc.…do they want? And United Home Experts can make that happen.
“We take all of this information,” Dudley said, “and for each project, we are continually asking ourselves ‘Can we do this well, safely, and profitably?’ and then we repeat.”
The proof is in the pudding with United Home Experts having won many awards, including “Best in MetroWest” for siding, roofing, and windows, a local competition from the MetroWest Daily News and local residents not once, but four years running.
Success has not come without obstacles to overcome. Dudley explained two main hurdles in the home/building improvement industry. External or uncontrollable forces include weather, the September 11th, 2001 attack, the COVID pandemic, government regulations, the economy, and internal forces like workforce, health, and hiring.
“We have a great group of people who love their craft, producing quality products using innovative technology, at fair pricing, and in a community that supports us,” Dudley said. “At the end of the day, that’s what you wish for when running a business.”
Speaking of community, United Home Experts is committed to strengthening their Ashland community through strategic philanthropy, volunteerism, and furthering the health and well-being of our employees and their families.
“On any given week,” Dudley explained, “you’ll find United members dedicating their lives to causes for the goodwill of humanity ranging from supporting local education initiatives like the Ashland Education Foundation, donating to emergency funds and health services, to providing materials for building charity homes with Habitat for Humanity. Our cause is to bring a greater future for the generations to come.”
United Home Experts currently services Massachusetts, Rhode Island, Northern Connecticut, and Southern New Hampshire.
For more information on United Home Experts, check out their BBB Business Profile. To learn more about BBB and read more stories like this, visit Behind the Business Stories with BBB in Eastern MA, ME, RI & VT.
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