What could be better than sipping a latte, eating a snack, getting some work done or watching a movie — surrounded by soft, cuddly cats?
That’s the concept of cat cafes and cat lounges, which are especially popular in Asia. At these businesses, people pay by the hour to hang out with cats, who are also available for adoption, in a cage-free space.
In New Jersey, there are just a few cat cafes, and they’re usually booked up. But this summer, Somerset County’s first cat cafe will open its doors.
Catcetera will open at 44 W Somerset St., Suite B in Raritan. Twenty to 30 adoptable cats will be housed there at all times thanks to foster partnerships with local animal shelters. Regular hourly admission will be $20.
But like its name implies, there will be a lot more to do at Catcetera than just hang out with cats.
“In Latin, ‘etcetera’ means ‘the leftovers’ and this is about leftover cats, people, events and feelings all rolled up in one,” said Bridgewater resident Wendi Zimmerman, who co-owns Catcetera alongside Manville resident Jessica Adams. “Catcetera will be a wide scope of things besides just petting cats.”
The spot will host several events per week including cat yoga, crafting, movie screenings, comedy nights, bingo, remote working hours, cat care classes, kids’ story time, painting with cats, LBGTQ teen nights, sensory-friendly nights and senior hangouts.
The latter two are especially important to Zimmerman.
“My daughter is autistic so we are very aware of overstimulation," she said. "And one of my mom’s biggest fears was going to a nursing home and not being able to have her cat with her, so I feel for a lot of seniors in that situation."
One of the best parts of the new business, Zimmerman said, will be helping cats find loving homes. She hopes that visitors to Catcetera will adopt three to five cats per week.
“Shelters are necessary, but they can be loud and noisy, and cats are scared in corners or clawing to get out,” Zimmerman said. “The lounge environment gives you a place where you can sit down on a couch and see the true personalities of the cats. It’s a lot less stressful for both them and humans.”
Adoption fees will go back to the local rescue where the cat is fostered from.
Catcetera will also sell pre-packaged snacks and drinks, including vegan and gluten-free items from local bakeries, as well as cat-themed merchandise. Items for sale both in-store and online will include clothing, kids’ toys and books, cat toys and treats, gifts, jewelry, artwork and quirky cat-themed finds.
Zimmerman grew up with tons of animals, especially cats, and worked at a veterinarian office as a teenager — where she was known for being able to handle “unmanageable” cats.
She’s also fostered cats multiple times, and has owned 14 over the years. She currently has five: Susan, Ruth, Milo, Teddy and Pico.
Adams is a longtime animal lover, too. She's always had pets, and currently has two cats named Alanis and Penelope.
During COVID-19, Zimmerman re-evaluated her career in the decorative plumbing industry. She approached Adams, her co-worker and friend, with the idea of starting a cat cafe.
Zimmerman drew back to times when she had visited Catsbury Park, an Asbury Park cat cafe where she has fostered and adopted two cats.
“I saw how happy Catsbury Park made people, and the events and community building they did, and I wanted to bring that closer to home — that feeling where people can walk in and feel like they belong and feel good.” Zimmerman said. “No one is ever sad when they’re petting a cat.”
Jenna Intersimone has been a staff member at the USA TODAY NETWORK New Jersey since 2014, although she's a lifetime Jersey girl who considers herself an expert in everything from the Jersey Shore to the Garden State's buzzing downtowns. To get unlimited access to her stories about food, drink and fun, please subscribe or activate your digital account today. You can also follow her on Instagram at @seejennaeat and on Twitter at @JIntersimone.