The JBJ Soul Foundation Pop-Up cafe at the Ocean County Library could shut down in January, and urges the public to buy more meals to help.
TOMS RIVER, NJ — The JBJ Soul Kitchen Pop-Up has received another extension to operate its cafe at the Ocean County Library, but foundation officials say the public's support is needed to keep it operating past then.
The pop-up cafe at the library at 101 Washington St. started operating in February, offering meals to the public as well as those in need, but it may not continue operating past Jan. 30 because it needs more support from the community, the Jon Bon Jovi Soul Foundation said.
"Since this will likely be our final extension, we want the community to know that dining with us is more than just a meal, it’s a way to show support and be part of the fight against food insecurity," the foundation said. "As we anticipate greater need during the colder months and prepare to close at the peak of winter, their support matters now more than ever."
"Guests who choose to pay it forward make a direct impact by providing meals to neighbors in need, while every person who joins us helps raise awareness and strengthen our mission," the foundation said.
"We are hoping for another extension, but with limited institutional support, it doesn’t look promising. This might be the final extension," officials said.
If it shuts down, the closure would come at the height of Code Blue season, the foundation said, when the need for help is often at its peak because of the cold weather.
The pop-up cafe began operating inside the Ocean County Library's downtown Toms River branch in February, in the same way as the JBJ Soul Kitchen on Hooper Avenue in Toms River has for nine years, providing meals on a pay-it-forward basis. Those who can afford to buy their meals and can pay for meals for those in need. Those in need can receive meals in exchange for volunteering at the cafe or the Hooper Avenue site, where they can learn job skills and connect with more services.
There is a financial cost, however, and the need is growing, the foundation said.
"To date, 69 percent of meals served at the Pop-Up have gone to guests experiencing food insecurity," the foundation said. "With Code Blue alerts expected to rise this winter, we anticipate even greater demand."
The challenge, the foundation said, is getting the community support to keep the pop-up cafe in place through Code Blue season, through people who can afford it purchasing meals.
"This is our last chance to show the community what is possible when people come together," said Rob Wood, assistant general manager. "Every meal purchased and every Pay It Forward contribution helps us continue to serve during the coldest, most difficult months of the year."
"The JBJ Soul Kitchen Pop-Up invites the public to dine with us now. Whether enjoying a three-course meal or Paying It Forward for a neighbor in need, your support makes a direct and immediate impact," the foundation said.
The pop-up cafe and the Jon Bon Jovi Soul Foundation found themselves in the middle of a heated battle between Toms River Mayor Daniel Rodrick and various nonprofits along with Ocean County officials over the issue of homeless people in Toms River.
An encampment in the woods at Winding River Park was shut down in the late summer and early fall of 2024, with some of the people who had been living in tents moved into temporary housing at motels through what Rodrick said was with assistance from the Department of Community Affairs.
Around the same time, an agreement between Toms River and Just Believe Inc., which had been operating the township's Code Blue shelter at Riverwood Park, was terminated. Just Believe later reached an agreement with South Toms River to assist homeless families on Code Blue nights at the borough's recreation building.
Ocean County officials, meanwhile, opened a Code Blue shelter at a county-owned building on Route 9, prompting threats of a lawsuit from Rodrick. That facility provided shelter on Code Blue nights from November through March.
As spring arrived, Rodrick accused county officials of "dumping" homeless people in downtown Toms River and busing in people from out of the county in what he said was an effort to make the number of homeless people in Toms River look worse.
Robert Arace and Frank Sadeghi, Ocean County commissioners, rejected Rodrick's claims that people were being bused in.
According to the 2025 Point-in-Time count by Monarch Housing Associates of people experiencing homelessness, Ocean County had 577 people who lacked permanent housing on Jan. 28, when the count was conducted.
That included people living in emergency shelters, transitional housing programs, safe havens and living on the streets or other locations not fit for dwelling, Monarch officials said.
Ocean County does not have a full-time shelter to assist those who find themselves out on the streets, whether because of a job loss that leads to inability to pay for their home, medical issues or even people who have been forced out of their homes by family members, some of just a few reasons people end up without a home.
Many of those in Toms River were going to the downtown area, seeking shelter from the weather in the town's parking garage, and during the limited hours it was open, getting meals from the pop-up cafe.
That led to Rodrick directly attacking the cafe, calling it a soup kitchen, and accusing the county of turning the library into a "day shelter", the Asbury Park Press reported.
The JBJ Soul Foundation pushed back, saying the cafe is an outlet that not only provides a meal but is a path to way to connect people to resources and services.
"Too often, our guests — our neighbors — are reduced to labels," Dorothea Bonjovi said. "They get treated like statistics, like problems to be solved, rather than human beings with dignity and stories and dreams, we are here to help.”
"Whether they need employment, mental health support, or housing, we try to remove the barriers that are keeping them from thriving, not just surviving," she and husband Jon Bon Jovi said in a statement in April.
The mission of connecting people in need to help has led to more than 60 housing referrals for people who had meals at the pop-up cafe, with several people placed in permanent housing.
"We are also linking guests to workforce development, sober living programs, and job placements. We have also distributed over 700 hygiene kits (including 50 female kits) and 80 Narcan kits to prevent overdoses," the foundation said.
The pop-up site at the library is only open four hours a day four days a week: 10 a.m.-2 p.m. Tuesdays through Fridays. The main site, on Hooper Avenue, is in the Silverton section, and it too has limited days and hours that meals are served. Between the Toms River and Red Bank locations, the foundation has served more than 200,000 meals, a spokesperson said.
"Despite these challenges, we remain steadfast in our mission to serve our neighbors in need, providing meals, resources, and dignity to everyone who comes through our doors," the organization said.